Procter & Gamble is one of the world’s largest companies with 5 billion consumers. To connect and build long-term customer relationships, we needed to deploy an adaptable and easy-to-use platform across 13 markets. Based on the Sitecore-first React approach, using Sitecore XP, Sitecore JavaScript Services (JSS) 15.0.1 – the teams created the JoltX platform. It gives local markets the ability to update, create and publish content in real-time or on-demand with a new publishing service. It also gives the markets the possibility to link branded and non-branded content better, providing holistic consumer experience.
The results:
- Increase in conversions 120%
- Increase in speed > 400%
- Increase in performance > 200%
- Rating of the Google Lighthouse audit 97/100 as an accessible and inclusive site
The reward is the result of Valtech’s joint effective work during the pandemic and sometimes even stepping out of the comfort zone. It led to exceeding customers’ expectations and great performance. We are proud of the award and congratulate the team! You transform by doing!
Details are here:
https://www.sitecore.com/customers/consumer-goods/procter-gamble/most-intelligent-content-optimization-2021
