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Next Wednesday, November 20th, the final SMB Knowledge Transfer 2024 event of the year will take place in Kyiv. It’s time to get acquainted with the programme of the second block, dedicated to the important topic “Capturing New Markets: Strategies and Approaches.”
This block will help you understand how to successfully enter international markets and gain practical insights from Ukrainian IT companies through real-life case studies.
17:30-18:00 | Presentation of the IT US market research *, developed on behalf of the IT Ukraine Association.
Speaker — Olga Gvozdyova, Advisor to the Director of the Office for Entrepreneurship and Export Development.
The IT and ICT market in the USA is a dominant force globally: in 2023, the country accounted for 35.7% of the global ICT market. The USA has a strong culture of innovation and entrepreneurship, which has helped create a dynamic and innovative IT services market. The presentation will focus on research of the US IT market, with an emphasis on key verticals: CyberTech, AgriTech, EdTech та FinTech.
*The research was developed by the Entrepreneurship and Export Promotion Office with the support of the USAID Competitive Economy program, the project “SME Policies and Institutions Support” (SMEPIS) commissioned by the IT Ukraine Association.
18:00-18:45 | Battle ‘IT Opportunities Abroad: Solo vs. Part of a Delegation’
Moderator: Ievgeniia Bespalova, Head of Ecosystem, UNIT.City.
Speakers: Taras Tymoshchuk, CEO & Founder, Geniusee and Anna Tyschenko, CEO at JEVERA and General director at XME.digital.
18:45-19:15 | Interview: “Tech Brand Strategy: How to Scale for the International Market”.
Interviewee: Ihor Polych, CEO of Devlight. Interviewer: Ievgeniia Bespalova, Head of Ecosystem, UNIT.City.
At the end of the event, there will be a networking session, where you can meet other attendees, discuss your businesses’ development strategies, and secure new opportunities.
Date: 20 November 2024. Format: OFFLINE (in Kyiv).
The registration is free (and required): SMB-KT-20Nov2024-Register. The number of seats are limited. Expect an invitation in your calendar upon the confirmation of your participation.
We recently announced the first block’s, “The Evolution of Sales: Modern Challenges for CEOs,” agenda. If you haven’t checked it out yet, do so via this link. Keep tab on updates — follow the Facebook and LinkedIn events, or the 𝕏 thread!
The SMB Knowledge Transfer is organised by IT Ukraine Association. Bank Partner—UKRSIBBANK BNP Paribas Group. Partner – Payoneer. Innovation Partner – UNIT.City. Media Partner—Vector Media.
