AI Upgrade Day: upgrade your skills, thinking, and workflows for the new reality

On July 26, ITU Partner GoIT is hosting AI Upgrade Day — a free online event for marketers, creators, entrepreneurs, freelancers, and those just starting out with freelance or side projects. In just four hours, participants will see how AI is already driving ideas, efficiency, and profits — and learn how to apply it in their own work with confidence.

 

The speakers will include: 

 

• Anna Zaitseva, expert in Big Data & AI solutions at Kyivstar; 
• Oleksii Minakov, AI consultant & lecturer, former master at Code Global; 
• Ivan Lapa, Engineer at Netflix; 
• Maria Hrytsenko, AI content creator;
• Volodymyr Melnyk, Director of Engineering at GoIT;
• Yehor Yasynetskyi, NoCode & AI Automation Expert;
• Ivan Melnychuk, officer at the State Border Guard Service of Ukraine, Ex Director of Engineering.

 

During the event, GoIT will also unveil its new line of AI-powered tools that accelerate career growth across 90% of modern professions — including AI Content Maker, a course tailored for content creators, team leads, and those testing ideas in fast-paced environments.

 

By 2030, 70% of today’s skills will evolve under the influence of AI. It’s already becoming an advantage — not just a choice. And yet, for many people, AI still feels like a challenge, or at least a big question mark: ‘How will this help me personally?’ That’s okay. With the right start, AI quickly becomes a reliable assistant in work, business, or creativity. That’s exactly why we created AI Upgrade Day — to show a clear path from ‘just curious’ to ‘optimizing resources and boosting profits,’ and to inspire with real examples,

— says Anton Chornyi, CEO of GoIT.

 

The program includes panel talks, hands-on workshops, and demos in five themed tracks:

 

• AI for Life: how to make AI your partner, teacher, or even ally in the daily grind;
• AI for Content: a creative workshop on producing and automating content that engages;
• AI for Work: tools to automate workflows for marketers, managers, and business owners;
• AI for Coding: demo of no-code solutions for websites, apps, and bots;
• AI for IT: lecture on emerging tech roles, skill growth, and how to integrate AI into your tech expertise.

 

Click here to register (participation is free).

 

You’ll walk away with tools to cut content creation time by up to 30% (for freelancers, marketers, SMM specialists), automate internal processes (for entrepreneurs), boost productivity and competitiveness (for IT professionals).